Business Strategy
Uncovering permission-based marketing: Seven tips for a cookieless future revealed
In this modern, fast-paced era of e-commerce, reaching out and targeting your customer base is…
Business Strategy
What Is Marketing Operations? [Infographic]
This piece looks at four marketing ops responsibilities: building and maintaining systems, managing cross-functional projects,…
Business Strategy
Why Omnichannel Is the Way Forward for B2B Marketers
Email, website, chatbot, PPC, Zoom calls… B2B buyers have access to more channels than ever…
Business Strategy
The Top Challenges Women Face in Revenue-Generating Roles
Women in revenue-generating roles say compensation is the top challenge they face at work, according…
Business Strategy
Digital Industries Software Realizing Sustainability In Chemical Manufacturing
By its very nature, the chemical industry has been addressing sustainability issues since its inception.…
Business Strategy
The User-Generated Content Advertising Ecosystem [Infographic]
This infographic explores performance trends for UGC advertising and how social networks are investing in…
Business Strategy
B2B companies need deep learning ‘therapy’ to overcome modern data challenges
Over the last 20 years, the world has come to terms with the issues that…
Business Strategy
The 7 Principles of Conversion-Centered Landing Page Design
Designing an optimized landing page isn’t just a task — it’s an art form. If…
Business Strategy
Fast close. Faster insights. Amplify your impact through automation
Struggling to close your books each month? Spending weeks reconciling accounts? With Sage’s industry-leading cloud-native…
Business Strategy
Brand Transformation Framework
Managing your brand and reputation is certainly crucial for any institution’s sustained growth and success.…