Business Strategy
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Jul- 2022 -12 July
Four Ways Conversational AI Can Boost Conversions [Infographic]
Learn four ways the technology can help increase conversions: speeding up lead engagement, identifying bad leads, enabling around-the-clock availability, and…
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12 July
The Metaverse – The Future of Creating Meaningful B2B Connections?
The B2B Insights Podcast Channel was created to help marketing and insights professionals navigate the rapidly-changing world of B2B markets…
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12 July
How 4.6 Million First-Party Registrations Produced 72k Buyer-Level Intent Insights
Since 2016, we’ve published our annual content consumption report with a few core pieces of information with the goal of…
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12 July
The Most Commonly Tattooed Brands [Infographic]
Which brands inspire so much loyalty that people want to immortalize them in ink? To find out, DealA examined Instagram…
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12 July
Six Ways Marketers Can Achieve Sustainability Instead of Just Talking About It
“Earth Day every day!” they always said in elementary school. We were enthusiasts then, but it’s easy to get bogged…
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12 July
The Digital Activities Marketers Are Excelling At and Struggling With
Senior marketers say they are doing a good job of continually testing and iterating on their digital marketing activities but…
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12 July
Four Digital Marketing Lead Gen Tactics Not to Give Up On
Digital marketing consists of so many tactics that it can be hard to tell what’s working–which may be why many…
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12 July
Five strategies to create a B2B customer experience that beats the competition
Exceptional CX inspires loyalty, preventing your competitors from luring away your top customers. But do you know what…
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12 July
The Top Three Ingredients of a Smart B2B2C Marketing Strategy
What we marketers call a business-to-business-to-consumer (B2B2C) model–having not only businesses but also their consumers as marketing audiences–can be daunting…
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12 July
How to Turn Live Video Into a Content-Repurposing Machine: Ian Anderson Gray on Marketing Smarts
Are you ready to build a content hub? Just press the record button. George B. Thomas talks with Ian Anderson…
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