Business Strategy
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Jul- 2022 -12 July
B2B companies need deep learning ‘therapy’ to overcome modern data challenges
Over the last 20 years, the world has come to terms with the issues that come with a…
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12 July
‘Change’ and ‘new’ are two great words – so long as they don’t apply to you!
I coined this title phrase some years ago, having often observed strong resistance to innovation and change in…
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12 July
Education, consistency and patience: The keys to retaining your customers
A single sale doesn’t guarantee the conversion to repeat business. Consider education, consistency, and patience core pieces of…
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12 July
How to Use Psychology in E-Commerce [Infographic]
This infographic piece explores the decision-making process, different types of e-commerce behaviors, common psychological triggers, and psychology principles that influence…
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12 July
So you think you’re mature? Let’s see…
Marketing teams have come a long way when it comes to mastering data – in their own eyes…
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12 July
Leveraging emotional science to build a better brand
I’m Mario Natarelli, managing partner of MBLM (Pronounced (Emblem). We are a brand agency headquartered in NYC. Over…
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12 July
Are you a CMO worried about budget? Read this
It’s a tough time to be a marketing leader. Digital spend is accelerating and new channels are proliferating…
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12 July
Uncovering permission-based marketing: Seven tips for a cookieless future revealed
In this modern, fast-paced era of e-commerce, reaching out and targeting your customer base is more important than…
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12 July
Ignoring tech complexity will lose you your customers in 2022. Here’s how to fix it
The business landscape is undergoing a level of digital transformation that we have not seen since the emergence…
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12 July
Six steps to optimise lead generation
Year after year, businesses lose valuable time to ‘bad leads’ that never convert. This is particularly challenging for…
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