Cloud Computing

How to Make a Promotional Video (Budget-Friendly Tips)

As a marketer and video enthusiast, I can confidently say a promotional video is crucial to promoting your brand. In…

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Beyond the Golden Arches: How Two McDonald’s Marketers Win Gen Z

90% of the U.S. population has eaten at a McDonald’s over the past year. Whether a Big Mac is your…

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Anatomy of a Facebook Ad: How to Create Scroll-Stopping Campaigns [+ Examples]

Let’s be honest: advertising on Facebook successfully is not easy. Its power to attract and close customers for pretty much…

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The Content Collaboration Framework That Earned HubSpot 6 Million Views

It wasn’t too long ago that we weren’t collaborating much across Marketing. If I published a blog post on “SEO…

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Is it Real or AI? Test Your Detection Skills [Round 4]

Think you’re good at spotting AI-generated content? Put it to the test. Between Midjourney, Lummi and the host of other…

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Chubbies Co-founder Warns: Don’t Get Hooked on the Performance Marketing Drug

Any time an interviewee makes me ask my boss, “Can we say that in a newsletter?” you know it’s gonna…

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McDonald’s Secret Ingredients to Fan-Driven Marketing

When it comes to marketing, McDonald’s reigns supreme. From its catchy jingle to its famous golden arches to iconic characters…

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Jaguar’s Rebrand: Bold Move or Costly Mistake?

Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. Jaguar’s recent…

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11 Ways to Become a Better Blogger, According to the HubSpot Blog Team

Shockingly enough, we here on the HubSpot Blog Team spend a fair amount of time blogging. You might be able…

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Marketing Spend Optimization: Expert Ways to Optimize Your Marketing & Ad Spend

I recently watched a TikTok clip of a CEO explaining how, when businesses face tough times, marketing is often the…

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