Cloud Computing

Email Marketing vs. SEO: What You Need To Know for 2024 (New Research)

I’m willing to bet that you, as a marketer, you have experience with email marketing and SEO. If you’re a…

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How to Create a Lead Generation Website: 9 Simple Optimizations

Optimizing your website to generate leads is a no-brainer. However, it’s not as simple as throwing a “Click Here” button…

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6 Social Selling Tools to Consider

If you’re like many people, you’ve likely been tempted to impulsively buy a pull out your credit card for a…

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How to Increase Survey Completion Rate With 5 Top Tips

Collecting high-quality data is crucial to making strategic observations about your customers. Researchers have to consider the best ways to…

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The Complete Guide to Education Marketing

Looking to grow your company’s reach? Education marketing is the answer. Here, you can grow demand for your product, services,…

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The Car Fire That Sparked Millions of Impressions for Stanley

A car fire ignited a viral marketing moment for the Stanley brand. On November 15, TikTok user @danimarielettering posted a…

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How To Do Representation in Marketing the Right Way (+ Consumer Perspectives)

Welcome to Breaking the Blueprint— a blog series that dives into the unique business challenges and opportunities of underrepresented business…

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AI Marketing Campaigns Only a Bot Could Launch & Which Tools Pitch the Best Ones [Product Test]

If you’re like most marketers, you’ve tried out a generative AI tool. You’ve played around with ChatGPT to generate headlines.…

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Making the Most of Electronic Resumes (Pro Tips and Tricks)

I’ve submitted hundreds of electronic resumes throughout my career. These digital job applications hold so much weight in the job…

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Walmart Wins Black Friday Marketing with Mean Girls Campaign

The instrumental to Missy Elliott’s “Pass That Dutch” is blaring through your speakers while Lindsay Lohan is on your screen…

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