Cloud Computing

What is Email Deliverability? Best Tips & Practices in 2023

Email marketers spend a lot of time drafting poignant email copy, designing wonderfully branded email templates, and crafting enticing email…

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20 Types of Backlinks in SEO — The Complete Guide

Backlinks continue to be an important ranking factor in 2023 — and it seems it never changes. But what kind…

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PPC Competitor Analysis: The Complete Guide

In the competitive realm of digital advertising, understanding your PPC competitors is crucial. If your ads aren‘t performing at their…

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The Highs and Lows of Spotify: A Major Campaign and Layoffs in One Week

It’s been an eventful week for Spotify. As reported by our sister newsletter The Hustle, the company announced a round…

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How to Get and Give LinkedIn Endorsements

LinkedIn profiles are the new resumes. LinkedIn shows your skills, featured projects, recommendations, and certifications, to name a few. So,…

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8 Holiday Gifts for the Content Creator in Your Life

Welcome to The Creative, a series that gives content creators actionable advice from professionals in the creator economy. Whether you’re…

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The Complete Guide to AI Transparency [6 Best Practices]

Let‘s talk AI. We’ve all dabbled in it, been awed by its potential, and maybe even been a bit overwhelmed.…

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8 Holiday Gifts for the Content Creator in Your Life

Welcome to The Creative, a series that gives content creators actionable advice from professionals in the creator economy. Whether you’re…

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Top Behavioral Targeting Tools Marketers Should Know About

Like many others, I get dozens of emails a day.  If the subject line’s irrelevant to my interests, I’m scrolling…

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How to Design an Engaging Facebook Business Page [+ Tips]

Facebook is home to nearly 2 billion monthly active users, so it’s safe to say that having a compelling Facebook…

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