Digital Marketing
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Oct- 2024 -23 October
‘Not Your Mom’s Facebook’ — Is It Enough to Attract Gen Z?
Welcome to The Perspective, a series where HubSpotters weigh in on the latest business and marketing trends. “We are not…
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22 October
Stop Sending Boring Newsletters: Lessons from MKT1’s Emily Kramer
“An obsession with quality” is what I wish 12-year-old me had… but alas, I ended up with boatloads of Forever…
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22 October
9 Best AI Marketing Bots I Use at Work in 2024
As a solopreneur, marketing my own business gets pushed to the back burner more times than I care to admit.…
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22 October
How Marketers Save Time and Make Data-Backed Decisions with AI Reporting [+ Expert Insights]
Marketers are often asked to do more with less. I’ve been there too. I’ve battled the constant pressure to juggle…
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21 October
6 of the Best Video Formats for 2025
As a video marketer, you know there’s no cookie-cutter approach to crafting engaging videos, but you should always ensure you‘re…
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21 October
Jade Walters is Creating Opportunities for Students of Color on LinkedIn, Here’s How [+ Pro Tips for Gen Z]
Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented…
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21 October
I Used AI to Create a Marketing Plan 2 Ways — Here’s How You Can Too
The prevalence of artificial intelligence (AI) has many concerned about job security. AI writing, AI images, AI videos — while…
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18 October
Designing an Event Marketing Budget? Here’s What Experts Recommend
The year I turned 30, I started a new job. The role was a management position and carried strategic responsibility…
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17 October
AI Conversion Rate Optimization: How AI Is Transforming CRO Strategies
The future of conversion rate optimization is here — and it’s driven by AI. From personalized video to scalable email…
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17 October
AI in Graphic Design: The Pros, Cons and What it Means for Designers [+ Expert Insight]
Several months ago, I tested several AI logo generators and documented my experience. Then my friend Michael Randall, a graphic…
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